Open banking's promise — that financial data, properly used, can help people make better decisions — has been articulated by hundreds of companies. Moneyhub has spent longer than most actually delivering it. Founded in Bristol in 2014, it built one of the UK's first and most comprehensive open banking platforms, aggregating financial accounts, pension data, and property values into a unified financial picture that gives users — and the institutions serving them — a genuinely complete view of financial health. Its B2B platform powers the open banking and financial wellness features of major UK employers, financial advice firms, and pension providers, white-labelling its data aggregation and analytics capabilities under their brands. The pensions integration is particularly significant — Moneyhub connects to pension providers alongside bank accounts, giving users visibility into their retirement savings alongside their current financial position. That breadth of financial data coverage — beyond the current account focus of most open banking platforms — is a genuine differentiator. In the UK open banking ecosystem, where the FCA's consumer duty requirements are pushing financial institutions to demonstrate they understand their customers' broader financial circumstances, Moneyhub's comprehensive data view is becoming infrastructure rather than a nice-to-have.